About BlindSpot.fit

AI visibility intelligence for hospitality. We show you where you’re invisible and give you the intelligence to act on it.

Who We Are

BlindSpot.fit is an AI visibility intelligence platform purpose-built for hospitality. Unlike typical GEO tools, our system is designed by industry practitioners with deep expertise in hospitality and an understanding of guest behaviours across markets.

That means we don’t just test whether AI knows your hotel exists. We test whether AI recommends you when a traveler is planning their wedding, booking a conference for 200 people, searching for a family-friendly pool hotel, or looking for a romantic anniversary getaway. These are the queries that drive bookings — and they require hospitality expertise to design.

Our prompt library covers 20+ intent categories — MICE, events, family travel, weddings, transport proximity, budget, luxury, solo travel, and more — across 8 languages with both formal and colloquial variants validated by native speakers.

BlindSpot was built to close the gap between where travelers are going (AI) and where hotels are still investing (Google) — giving marketing teams a clear, actionable view across every platform, language, and travel scenario that matters.

The Founder

Alex Hau is an independent AI and digital transformation advisor for hospitality, with over a decade of experience across Asia-Pacific. His background includes leading digital revenue growth at Marriott APAC across 1,000+ properties and 13 markets.

BlindSpot grew from a question Alex kept hearing from hotel marketing teams: “We rank well on Google — so why can’t AI find us?”

What We Do

BlindSpot tracks how 8 AI engines -- ChatGPT, Claude, Gemini, Perplexity, Qwen, DeepSeek, Doubao, and Meta AI -- recommend hotels in response to traveler queries, with Google Maps used as a verification layer. We test in 8 languages to capture how guests from different source markets discover hotels through AI.

We offer three layers of service: a bespoke AI visibility audit with expert advisory, a weekly Intelligence briefing + monthly report (currently invite-only beta), and our published APAC AI Visibility Index covering 4,196 hotels across 20 cities.

Our Research

4,196
Hotels tracked
20
Cities across APAC
8
AI engines tracked
8
Languages tested
33,500+
AI queries executed
4,200+
Unique prompts

The APAC AI Visibility Index is the most comprehensive multilingual AI visibility study for Asia-Pacific hospitality. It covers 20 Asia-Pacific destinations from Tokyo to Sydney, testing each hotel across 8 AI engines in 8 languages using colloquial, validated traveler prompts.

Methodology

Each hotel is scored 0-100 per engine using a two-factor model: mention detection (55% weight) and position ranking (45% weight). We use colloquial prompts -- queries phrased the way real travelers ask, validated by native speakers -- rather than keyword-style searches.

Our scoring methodology, prompt library, and full results are documented in the Singapore AI Visibility Index, our flagship report.

Contact

For research inquiries, partnership discussions, or bespoke audit requests: alex@gnext.com

Request an AI Visibility Audit

Find out how AI engines see your property across 8 AI engines and 8 languages. Get a tailored action plan to improve your visibility.

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